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Persona

Daniel Khoury

General Counsel / Chief Legal Officer — Mid-Market or Pre-IPO

B2B leadership

GC / Chief Legal Officer at mid-market or pre-IPO SaaS / fintech / healthcare, manages outside counsel + a small in-house team, owns DPAs / MSAs / IP / employment / securities, hates surprise legal asks from PMs, reads Stratechery and Above the Law, preparing for IPO compliance in a 24-month window.

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Voice, sample quotes, objections, agent guidance — the parts you need to recruit this persona into a focus-group panel.

  • Voice & language patterns — how this persona actually talks.
  • Sample quotes and objections you'll hear in a focus-group run.
  • Agent guidance — when to push back, when to hesitate, when to refuse.
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